Australians are embracing the conscious mindset greater than ever, with new analysis revealing that our way of life selections have an effect on our social lives.
In keeping with new analysis performed by Hahn, two-thirds (66 p.c) of Aussies declare they’ve change into extra acutely aware on the subject of their way of life selections over the previous decade – with Gen-Z main the best way in feel-good (78 p.c).
To satisfy this rising pattern, international beverage firm Lion has introduced the nationwide launch of its greatest innovation this yr: the brand new Hahn Extremely Low Carb beer.
A refreshing first for the Aussie brewer, Hahn Extremely Low Carb packs a formidable quantity of lower than 1g of carbohydrates per bottle with out compromising nice style. Hahn Extremely Low Carb is an actual recreation changer, providing the identical traditional style that Australian beer drinkers have come to like.
For the reason that research additionally discovered that 4 in ten Aussies (41 p.c) would strive a low-carb beer if it tasted the identical as their regular beer, this new brew is an ingenious mixture of most taste and low carbohydrates.
Hahn Extremely Low Carb would be the model’s flagship launch this yr, serving up a scrumptious stability of flavors at simply 87 energy per bottle.
With out giving up the malty beer style, the results of the beer profile is an ideal stability of style and crispness that’s straightforward to drink, with an ultra-low carbohydrate content material and low bitterness.
It’s designed for individuals who need the traditional style of beer however need to scale back their carbohydrate and calorie consumption.
Gone are the times when low-carb beer was seen as a compromise, as the information exhibits persons are taking their acutely aware way of life selections to the pub, and even weddings, with the bulk (65 p.c) admitting they might take into account an ultra-low-carb drink possibility on an important day.
Whereas beer stays one of many drink selections of selection for millennials (70 p.c), additionally they attempt to scale back their carbohydrate consumption every time attainable. Gen-Z are additionally the almost certainly group (25 p.c) to eat a low-carb beer if really helpful by a buddy.
When counting states towards one another, these from the Sunshine State (78 p.c) are additionally almost certainly to drink a low-carb beer to cut back carbohydrate consumption, whereas low-carb beer drinkers in metro NSW (32 p.c) merely take pleasure in of the style greater than their counterpart states.
In the meantime, for these not but on the low-carb prepare, the newest survey discovered that just about half of standard beer drinkers (42 p.c) would strive low-carb beer if it helped stop bloating (32 p.c), and if it had considerably fewer carbs than their regular possibility (26 p.c).
“We’ve labored exhausting up to now to develop Hahn’s low carb lager with out compromising on style,” mentioned Chris Allan, Head of Advertising and marketing – Core Beer of Lion Australia.
“We all know that extra Aussies are searching for various beer choices, and we’re excited for folks to strive our newest lowest carb recipe that gives the identical nice style.
“We’ve labored exhausting to develop this innovation and imagine Australian beer drinkers can be impressed that the beloved Hahn taste has not been compromised.”